The Apollo Victoria is a beautiful Art Deco building which originally opened as a movie theatre in the 1930s. It became a musical theatre venue in 1981, and was home to one of the longest running musicals of all time, Starlight Express from 1984-2002. The theatre now reflects its current occupier Wicked complete with Elphaba green lighting and decorations, providing the audience with a unique theatrical experience from the second they enter the venue. The Seat Inspector feels however that the addition of character related cocktails at the theatre bar is a step too far…
Despite its size the auditorium is divided into only two levels of almost equal capacity. Sightlines are on the whole very good, thanks to the venue being designed as a movie theatre. Wicked is a very visual show, and though every effort has been made for the set to fill the space, sitting in the back section of the circle can feel very removed from the characters.
Big Budget Tip
For a panoramic and clear view of the stage the back of the first half of the stalls has to be recommended. Here you are far enough back to absorb the wonderful set and special effects, yet still feel fully involved in the performance.
Best Value Tip
The front row of the stalls are often sold as ‘Day Seats’, meaning they go on sale for a reduced price from 10am on the day of performance. You must arrive in person to buy them, and it is advisable to check before going to Victoria. Sitting so close to the action provides a memorable experience to see the performers up close and personal.